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Live Planning Feed:
About 7 Hours ago: Tree Work in Tonbridge...more like this............... About 7 Hours ago: Wall in Paisley...more like this............... About 7 Hours ago: Dwellings in Leeds...more like this............... About 7 Hours ago: Conservatory in Colchester...more like this............... About 7 Hours ago: INSTALLATION OF REPLACEMENT WINDOWS T... in Manchester...more like this............... About 7 Hours ago: Dwelling in North West London...more like this............... About 7 Hours ago: Demolition in Colchester...more like this............... About 7 Hours ago: One Storey Extension in Twickenham...more like this............... About 7 Hours ago: Tree Work in Torquay...more like this............... About 7 Hours ago: Dwelling in Leeds...more like this............... About 7 Hours ago: Reservoir in Colchester...more like this............... About 7 Hours ago: Application for a new planning permis... in Bristol...more like this............... About 7 Hours ago: Two Storey Extension in Nottingham...more like this............... About 7 Hours ago: House in Leeds...more like this............... About 7 Hours ago: Tree Work in Bournemouth...more like this............... About 7 Hours ago: Tree Work in Bournemouth...more like this............... About 7 Hours ago: One and Two Storey Extension in Colchester...more like this............... About 7 Hours ago: Mixed Use Development in Bournemouth...more like this............... About 7 Hours ago: Two Storey Extension in Sheffield...more like this............... About 7 Hours ago: One and Two Storey Extension in Southall...more like this............... About 7 Hours ago: One Storey Extension in Leeds...more like this............... About 7 Hours ago: Conservatory in Colchester...more like this............... About 7 Hours ago: Retail Units in Sheffield...more like this............... About 7 Hours ago: One Storey Extension in Bournemouth...more like this............... About 7 Hours ago: Proposed alterations to existing indu... in Oxford...more like this............... About 7 Hours ago: Renewal of extant permission ref 0258... in Torquay...more like this............... About 7 Hours ago: Electrical Facility/Structure in Leeds...more like this............... About 7 Hours ago: Loft Conversion in Leeds...more like this............... About 7 Hours ago: Conversion to Restaurant in Sheffield...more like this............... About 7 Hours ago: Tree Work in Bournemouth...more like this...............


Help

Most Popular

  • How does Planning information help me get new business?

    The Planning process gives construction firms a heads-up on new business opportunities. Tens of thousands of contractors and material suppliers throughout the UK have used Planning information to give them new construction sales prospects – and so generate new sales. Unique amongst any UK provider, Planning Pipe allows you to freely track new Planning information and cost-effectively access new live prospect data.

  • What is a Project Alert?

    A Project Alert is an information service that automatically tells you about brand new construction projects that are now in Planning in the UK. You can use a Project Alert to:
    - alert you to brand new projects in your market sector - ie as a source of construction sales leads;
    - compare and benchmark your market knowledge of upcoming new construction projects with actual Planning activity;
    - check you are not missing any new construction projects that you should be targeting;
    - assess construction projects being planned in a market sector new to your business.

    Planning Pipe’s Free Service will email you weekly with the very latest new construction projects - based on your specific interests. To set up a Project Alert, simply search for the type of projects you are interested in, click on the Save as Project Alert button and enter your name, email address and a password. And that’s it! You will be automatically receive weekly alerts to new construction projects for FREE. Start the Project Alert set up process now.

    If you want access to the full contact and project details you can take a risk-free subscription to the Regional or the National product. If you want customised contact and project data delivered to your inbox every week call us on 01202 757980 to find out more about Bespoke Data

  • How do I set up a Project Alert?

    To set up a Project Alert, simply search for the type of projects you are interested in, click on the Save as Project Alert button and enter your name, email address and a password. And that’s it! You will be automatically receive weekly alerts to new construction projects for FREE. Start the Project Alert set up process now.

    To access full contact and project details or to set up more than one Project Alert, you can take a risk-free subscription to the Regional or National products. f you want customised contact and project data delivered to your inbox every week call us on 01202 757980 to find out more about Bespoke Data

  • How do I change the selection criteria of my Projects Alert emails?

    You can change or adjust the selection criteria of a Project Alert at any time:
    1. View the existing Project Alert you want to change (either by clicking on the link from your Project Alert email or from the Project Alerts section of the website).
    2. Using the left hand side of the page, select the new criteria you want - sector, location or value. Note if you are making substantial changes, you can use the “Reset Selection” button on the left navigation bar - and start your revised selection criteria from there.
    3. When you are happy with the selection, click on the button on the left hand side of the page that says “Update Project Alert”.

  • So what’s the catch with the Free Service?

    The Free Service lets you compare your knowledge and benchmark your existing sales and marketing activities with live UK Planning activity - for free and with no obligation whatsoever

    If you don’t need the exact location and contact details, then that’s absolutely fine – we hope the service gives you very useful information and a benchmark to Planning activity that’s relevant to your business. Oh …and by the way subscribing to our Free Service does not mean that you open the floodgates to promotional emails. We DON’T send you third-party promotional emails – and we won’t send you any emails you don’t want or ask for! We don’t think there is any “catch”- just a handy service for firms interested in Planning information.

  • You report on new projects within 24 hours. What does that mean exactly?

    We publish information about Planning applications usually within 24 hours of local authority publication.

    BUT bear in mind that that the local authorities themselves have different policies about when they publicise new Planning applications. Many local authorities publish as soon as applications are processed; but some only publicise their new applications on a weekly basis. For a small minority of local authorities it can be two to three weeks between an application being received and its publication online. We can only report on new submitted Planning applications when they are made public - but as soon as they are, we're working to bring you all the details first!

  • Do you display all new Planning applications?
    We capture and track new Planning applications from all local authorities in the UK. For all local authorities, we generally do not report on the following types of Planning applications:

    • Applications related to the storage of hazardous substances or other licensing applications.
    • Retrospective or Lawful Existing Development Certificate applications.
    • Applications related to the conditions imposed following the approval of a previous application – eg to discharge, amend or remove a planning condition.
    • We do however publish applications which extend the allowable time to begin work on a project following a prior approval.
    If you cannot find a particular type of project that you are interested in, please contact us.

    Coverage

    East of England

    Babergh, Basildon, Bedford, Braintree, Breckland, Brentwood, Broadland, Broads National Park Authority, Broxbourne, Cambridge, Cambridgeshire County, Castle Point, Central Bedfordshire County, Chelmsford, Colchester, Dacorum, East Cambridgeshire, East Hertfordshire, Epping Forest, Essex County*, Fenland, Forest Heath, Great Yarmouth, Harlow, Hertfordshire County, Hertsmere, Huntingdonshire, Ipswich, King's Lynn and West Norfolk, Luton, Maldon, Mid Suffolk, Norfolk County, North Hertfordshire, North Norfolk, Norwich, Peterborough, Rochford, South Cambridgeshire, South Norfolk, Southend, St Albans, St Edmundsbury, Stevenage, Suffolk Coastal, Suffolk County, Tendring, Three Rivers, Thurrock, Uttlesford, Watford, Waveney, Welwyn Hatfield.

    East Midlands

    Amber Valley, Ashfield, Bassetlaw, Blaby, Bolsover, Boston, Broxtowe, Charnwood, Chesterfield, Corby, Dartmoor National Park Authority, Denbighshire County, Derby, Derbyshire County, Derbyshire Dales, East Lindsey, East Northamptonshire, Erewash, Gedling, Harborough, High Peak, Hinckley and Bosworth, Kettering, Leicester, Leicestershire County, Lincoln, Lincolnshire County, Mansfield, Melton, Newark and Sherwood, North East Derbyshire, North Kesteven, North West Leicestershire, Northampton, Northamptonshire County, Nottingham, Nottinghamshire County, Nuneaton and Bedworth, Peak National Parks Authority, Rushcliffe, Rutland County, South Derbyshire, South Holland, South Kesteven, South Northamptonshire, Wellingborough,West Lindsey.

    London

    Barking and Dagenham, Barnet, Bexley, Brent, Bromley, Camden, City of London, Croydon, Ealing, Enfield, Greenwich, Hackney, Hammersmith and Fulham, Haringey, Harrow, Havering, Hillingdon, Hounslow, Islington, Kensington and Chelsea, Lambeth, Lewisham, Merton, Newham, Redbridge, Richmond upon Thames, Royal Borough of Kingston upon Thames, Southwark, Sutton, Tower Hamlets, Waltham Forest, Wandsworth, Westminster.

    North East

    Barnard Castle, Chester-le-Street, Consett, Crook, Darlington, Durham, Durham County, Easington, Gateshead, Hartlepool, Middlesbrough, Newcastle-upon-Tyne, North Tyneside, Northumberland County Council - South East & Central, Northumberland National Park Authority, Redcar and Cleveland, Sedgefield, South Tyneside, Stockton-on-Tees, Sunderland.

    North West

    Allerdale, Barrow-in-Furness, Blackburn with Darwen, Blackpool, Bolton, Burnley, Bury, Carlisle, Cheshire East, Cheshire West and Chester, Chorley, Copeland, Cumbria County, Eden, Fylde, Halton, Hyndburn, Knowsley, Lake National Park Authority, Lancashire County, Lancaster, Liverpool, Manchester, Oldham, Pendle, Preston, Ribble Valley, Rochdale, Rossendale, Salford, Sefton, South Lakeland, South Ribble, St Helens, Stockport, Tameside, Trafford, Warrington, West Lancashire, Wigan, Wirral, Wyre.

    Northern Ireland

    Antrim, Ards, Armagh, Ballymena, Ballymoney, Banbridge, Belfast, Carrickfergus, Castlereagh, Coleraine, Cookstown, Craigavon, Derry, Down, Dungannon, Fermanagh, Larne, Limavady, Lisburn, Magherafelt, Moyle, Newry And Mourne, Newtownabbey, North Down, Omagh, Strabane.

    Scotland

    Aberdeen, Aberdeenshire, Angus, Argyll and Bute, Clackmannanshire, Comhairle nan Eilean Siar, Dumfries and Galloway, Dundee, East Ayrshire, East Dunbartonshire, East Lothian, East Renfrewshire, Edinburgh, Falkirk, Fife, Glasgow, Inverclyde, Loch Lomond and The Trossachs National Park Authority, Midlothian, Moray, North Ayrshire, North Lanarkshire, Orkney Islands, Perth and Kinross, Renfrewshire, Scottish Borders, Shetland Islands, South Ayrshire, South Lanarkshire, Stirling, The Highland Council, West Dunbartonshire, West Lothian.

    South East

    Arun, Ashford, Aylesbury Vale, Basingstoke and Deane, Bracknell Forest, Brighton and Hove, Buckinghamshire County, Canterbury, Cherwell, Chichester, Chiltern, Crawley, Dartford, Dover, East Hampshire, East Sussex County, Eastbourne, Eastleigh, Elmbridge, Epsom and Ewell, Fareham, Gosport, Gravesham, Guildford, Hampshire County, Hart, Hastings, Havant, Horsham, Isle of Wight, Kent County, Lewes, Maidstone, Medway, Mid Sussex, Milton Keynes, Mole Valley, New Forest, New Forest National Park Authority, Oxford, Oxfordshire County, Portsmouth, Reading, Reigate and Banstead, Rother, Runnymede, Rushmoor, Sevenoaks, Shepway, Slough, South Bucks, South Downs National Park Authority, South Oxfordshire, Southampton, Spelthorne, Surrey County, Surrey Heath, Swale, Tandridge, Test Valley, Thanet, Tonbridge and Malling, Tunbridge Wells, Vale of White Horse, Waverley, Wealden, West Berkshire, West Oxfordshire, West Sussex County, Winchester, Windsor and Maidenhead, Woking, Wokingham, Worthing, Wycombe.

    South West

    Bath and North East Somerset, Bournemouth, Bristol, Cheltenham, Christchurch, Cornwall County, Cotswold, Devon County, Dorset County, East Devon, East Dorset, Exeter, Exmoor National Park Authority, Forest of Dean, Gloucester, Gloucestershire County, Isles of Scilly, Kennet, Mendip, Mid Devon, North Devon, North Dorset, North Somerset, North Wiltshire, Plymouth, Poole, Purbeck, Sedgemoor, Somerset County, South Gloucestershire, South Hams, South Somerset, South Wiltshire, Stroud, Swindon, Taunton Deane, Teignbridge, Tewkesbury, Torbay, Torridge, West Devon, West Dorset, West Somerset, West Wiltshire County, Weymouth and Portland.

    Wales

    Blaenau Gwent County, Brecon Beacons National Park Authority, Bridgend County, Caerphilly County, Cardiff County, Carmarthenshire County, Ceredigion County, Conwy County, Daventry, Flintshire County, Gwynedd, Isle of Anglesey, County, Merthyr Tydfil County, Monmouthshire, Neath and Port Talbot County, Newport, Pembrokeshire, Pembrokeshire National Park Authority, Powys County, Rhondda-Cynon-Taff, Snowdonia National Park Authority, Swansea and County, Torfaen County, Vale of Glamorgan, Wrexham County.

    West Midlands

    Birmingham, Bromsgrove, Cannock Chase, Coventry, Dudley, East Staffordshire, Herefordshire, Lichfield, Malvern Hills, Newcastle-under-Lyme, North Warwickshire, Oadby and Wigston, Redditch, Rugby, Sandwell, Shropshire County, Solihull, South Staffordshire, Stafford, Staffordshire County, Staffordshire Moorlands, Stoke-on-Trent, Stratford on Avon, Tamworth, Telford and Wrekin, Walsall, Warwick, Warwickshire County, Wolverhampton, Worcester, Worcestershire County, Wychavon, Wyre Forest.

    Yorkshire and Humber

    Barnsley, Calderdale, City of Bradford, City of York, Craven, Doncaster, East Riding of Yorkshire, Hambleton, Harrogate, Kingston-upon-Hull, Kirklees, Leeds, North East Lincolnshire, North Lincolnshire, North York Moors National Park, North Yorkshire County, Richmondshire, Rotherham, Ryedale, Scarborough, Selby, Sheffield, Wakefield, Yorkshire Dales National Park Authority.
  • What would I be paying for?
    As a Regional or National subscriber you have full browsing and download access to all project contact data for clients/developers/applicants and architects/agents – as well as exact site addresses.

    For virtually every commercial project over £100k there will be at least one telephone contact . For every private residential Single Dwelling project, we provide address details only.

    Subscribers can download the following data in excel (csv) format:
    • Client/Applicant Name
    • Client/Applicant Address in Mailmerge format
    • Client/Applicant Telephone Number
    • Architect/Agent Name
    • Architect/Agent Address in Mailmerge format
    • Architect/Agent email (if available)
    • Project Heading
    • Site Address
    • Proposal Description
    • Planning Authority
    • Planning Application Number
    • Publication Date
    • Mailing Preference Service Match (Y/N)
    • Client/Applicant Raw Address
    • Architect/Agent Raw Address.

    As a Regional or National subscriber, you can choose to be alerted on a daily basis; you can download project and contact details and/or set up multiple users and have different Project Alerts.

    As a Bespoke Data customer, you decide exactly what project and contact data you want to receive and at what frequency.For more details on Bespoke Data call us on 01202 757980.

    With Planning Pipe, we don’t ask you to pay a fortune or lock you into long term contracts...
  • Can I download project lead data?
    Yes – Regional and National subscribers can download all project and contact data in Excel (csv) format with the following data fields:
    • Client/Applicant Name
    • Client/Applicant Address in Mailmerge format
    • Client/Applicant Telephone Number
    • Architect/Agent Name
    • Architect/Agent Address in Mailmerge format
    • Architect/Agent email (if available)
    • Project Heading
    • Site Address
    • Proposal Description
    • Planning Authority
    • Planning Application Number
    • Publication Date
    • Mailing Preference Service Match (Y/N)
    • Client/Applicant Raw Address
    • Architect/Agent Raw Address.

    Bespoke Data customers receive bespoke contact and project data fields delivered in Excel (or similar) format on a weekly basis to their email inbox. See a sample project download in Excel.
  • Can I have different users within my business?

    As a subscriber, you can set up 4 other email addresses within your firm (via the Your Account page ). And each of those users can receive a different Project Alert – if that suits your business needs.

  • Are there minimum payments for the services?

    We ask Regional or National subscribers to commit for just 3 months. After 3 months, you can continue to subscribe on a month-by-month basis – as suits your business needs - or you can cancel the service. We don’t lock you into a long term commitment.

    Note that Regional or National subscribers are subject to a download fair use Terms of Use policy. This restricts Regional subscribers to 250 downloads per months and National subscribers to 500 downloads per month.

    We ask Bespoke Regional Data customers (ie those requiring data from within 2 UK Regions) to buy at least £150 of Data Credits. We ask Bespoke National Data customers (ie those requiring data from greater than 2 UK Regions) to buy at least £300 of Data Credits. Data credits for all Bespoke Data customers are valid for 6 months from the date of purchase.

  • How and when can I cancel my subscription?
    Simply go to Your Account page, select the link within the Your Product section and follow the instructions.

    You may cancel at any time:
    • If you cancel within the 3 day Money-Back-Guarantee period, you are entitled to a full 100% refund.
    • If you cancel after 3 days but before 3 months since the start of your subscription, we cannot refund your initial payment - but you will have full access to your Product during this period.
    • If you cancel after 3 months, you will have full access to your Product for the month you have paid.
  • I work fairly locally. What can you offer me?

    Our Regional product allows you to choose 1 or 2 UK regions and pay less. We can save you literally hours of time trawling around websites. You need only look at the new construction projects that are right for you.

    If you have specific contact and project needs our Bespoke Data service can deliver a customised project data file direct to your email inbox every week. Our Managed Mailing Service will help reduce your admin workload and organise printing and mailing to your chosen targets – to a budget you set.

  • How does the Bespoke Data Service work?
    Designed for those with specific targeting needs, Planning Pipe’s Bespoke Data service delivers the key client, developer and architect decision makers who have submitted plans for new construction projects that meet your exact requirements.

    You decide the projects type, location, planning stage, value and details about each project. We deliver you an Excel spreadsheet (or similar) to your inbox once, each week or as you require. You can choose to include project and contact details based on specific project or location criteria that may be otherwise time consuming to filter yourself. And we can research specific client or applicant contact details that are not normally available at the planning stage.

    Who can benefit?
    Our Bespoke Data clients inevitably have very differing needs. From our experience those who have benefitted include contractors and product or service suppliers:

    • targeting very specific geographical areas (eg postcode based areas)
    • targeting more than 250 contacts from recent plans submitted
    • focusing on precise project types or elements within projects
    • requiring contact details for clients not generally available on the Planning Pipe service (ie commercial projects under 100k build value).
    How much does it cost?
    Bespoke does not mean costly. With prices from 15p per residential project and 30p per commercial project and minimum spend of £150 for Regional selections and £300 for National selections, bespoke data is a highly cost effective solution.

    How does it work?
    Call us (01202 757980) and tell us what contacts and what projects you are looking to target – we’ll tell you what we can deliver and provide a count, quote and sample of what you need. You purchase a minimum of £150 of Data Credits (valid for 6 months) and we deliver to your requirements.

    What we can’t do
    We report on new construction projects at the planning stage. We don’t currently track projects post-planning so we won’t be able to provide bespoke data for contacts on new construction projects after the planning stage. However, for anything else related to the planning stages of any new construction project or new planning application, we should be able to provide the most cost effective data solution for your needs.

    See also Bespoke Data or call us on 01202 757980.
  • How does the Managed Mailing Service work?
    Planning Pipe’s Managed Mailing Service lets you focus on the incoming lead enquiries without the admin of organising your own mailings. The service is designed specifically in response to the needs of busy contractors and suppliers who want to maintain a pipeline of enquiries, while they get on with other work. It allows you to be very specific in targeting the right type of renovation job in the right location for you. We’ll help guide your initial approach to your target audience. You can target your leads by the type of project in specific postcode areas or within a specific distance or drivetime from your location.
    We will work within the budget you set and help take some of your marketing workload! The process is simple

    • 1. Contact us on 01202 757980 for an initial chat on your project and sales targets.
    • 2. You prepare your template in Word or PDF (with our help as required). You approve a sample which is mailed to your own address.
    • 3. You set your targets and your budget (with our help as required).
    • 4. We organise the print and mailings on your behalf (on a weekly basis or as required).
    • 5. You respond to the incoming leads.
    What can I send?
    You can send an A4 letter (with additional sheets as necessary) or a postcard – black and white or colour. The printing of the A4 letter/inserts can be on one side or two. Per unit combined print and mail prices are as follows:

    Pricing (ex VAT) Black Colour
    A4 Letter One Side 40p 49p
    A4 Letter Two Sides 44p 55p
    A5 Postcard 36p 46p


    You can also add additional sheets into your mailings:

    A4 Extra Sheet (ex VAT) Black Colour
    Extra Page one side + 9p + 12p
    Extra Page two sides + 12p + 18p


    The paper used is A4 100gsm, and generic white envelopes. Mailing is Standard Delivery (2nd Class). We will provide you with the correct document outlines – you provide the text (in Word format) or text and images (in Word or PDF format) as appropriate.

    What are the total costs?
    To take advantage of the Managed Mailing Service you must be a Mailing List Customer or Regional Service subscriber. For Mailing List customers, the unit costs are as follows (based on a 1 page mailing):

      Unit Lead Cost Unit Print & Post Cost Total Unit Cost
    Mailing List   Black Colour Black Colour
    250 Credits 30p 40p 49p 70p 79p
    500 Credits 25p 40p 49p 65p 74p
    1000 Credits 20p 40p 49p 60p 69p


    The total costs would be as follows (based on a 1 page mailing):

      Total Cost
    Mailing List Black Colour
    250 Credits £175.00 £197.50
    500 Credits £325.00 £370.00
    1000 Credits £600.00 £690.00


    Regional customers would pay the unit print and mailing prices in addition to the Regional Service subscription cost of £21.95 per month.

    Can I see a sample of what will be sent?
    Before any mailings are sent out, a sample will be sent to your address for your approval. See a sample Word template and Sample Letter .

    How will I know who has been contacted?
    Every time we mail on your behalf, we send you the details of who has been contacted in a dated Excel spreadsheet.

    Can I change the mailing template or the mailing targets and frequency?
    You can change your mailing template at any time and you can increase, decrease of change the frequency of your mailings at any time. We don’t provide marketing consultancy but we will provide help and advice where we can. For further information, please telephone us on 01202 757980 or email customerservice@planningpipe.co.uk.
  • How does the Money-Back-Guarantee work?

    If you subscribe and the service isn’t right for you – cancel within 3 days and we will refund 100% of your money – no questions asked.

  • What project details will I receive?
    As a subscriber you will receive all the available project details including
    • full project description
    • estimated project value
    • exact project location
    • project status (where it’s up to in the Planning process and the next step)
    • project contact details (typically the Client/Developer and Architect/Planning Agent, including telephone contact details for virtually every project over £100k)
    • easy access to available Plans and Documents.

    We have a large number of automated and manual processes to get you the best Planning information and deliver that to you in the quickest possible time. But with all that information to monitor we will get things wrong! We’re constantly working to improve our information – and we will constantly strive to deliver the highest quality Planning information in the UK!

  • How does keyword searching work?

    If you are looking for very specific project features you could try a word - or keyword - search - as an alternative to searching by category (see How do I search for Projects?).

    The most important point to note about keyword searching is that it will ONLY search for your word within the descriptions of projects. This means it cannot be used to look for any aspect of project locations (use the Location category for that).

    There are a few things to bear in mind about searching using a specific word search:


    • you will only be searching within the descriptions of projects - it will not find, for example, particular locations. If you want to look by location, use the selection and navigation bar on the left of the page.
    • you will be searching all projects
  • How do I get a receipt?

    Receipts are available on request. Please call us on 01202 757980 or email us

  • I don’t see my question here. Where can I get help?

    Please contact us. We aim to get back to you as soon as we can.

A little help with Planning stages….part one

You can choose which stages of the Planning process you want to be alerted to – you can do this by making selections under the “Stage” category in the left hand column of each page.

The main active Stage options are:

  • Outline Plans Submitted
  • Outline Plans Approved (available soon)
  • Detailed Plans Submitted
  • Detailed Plans Approved (available soon)

Which stage is right for you depends on the timing of the specification of your product or service. Typically most firms want knowledge of a project at the earliest stage in the Planning process. That’s why the early planning stages of Outline and Detailed Plans Submitted – are selected by default. This means you will be alerted to new construction projects at their earliest Planning stage.

Take care if only selecting the Outline Plans Submitted stage on its own. It is sometimes difficult to identify Outline applications nd they may be incorrectly identified as a Detailed application. To ensure you don’t accidently miss a project you might be interested in we recommend that you select both Outline and Detailed planning stages.

Remember you can of course change your Project Alerts at any time. If you are not receiving Project Alerts at the right stage – then you can update your Project Alert. If you are subscriber you can save up to 5 different Project Alerts.

If you need more information on Planning Stages see Just a little help with Planning stages...part two.

A little help with Planning stages….part two

In part one we covered the main early Planning stages. Part two digs into those stages a little more and gives you some tips on how you can be even more selective about when you want to be alerted to new construction projects.

Outline Plans Submitted
A client or promoter may submit an outline application (in Scotland referred to as a Proposal of Application Notice) when they are looking for an “in principal” decision before a detailed application is submitted.

We don’t recommend you select this stage on its own in an attempt to isolate a particular project type – it’s better to use a particular project sector category for this. Although major applications are often submitted for outline approval - only in Scotland (with its Proposal for Application Notice system) is this mandatory.

The following application types are also included within the Outline Plans Submitted Stage: Environmental Screening or Assessment submissions, Pre-Application enquiries or similar Advanced Notification and Proposals of Application Notice. Detailed Plans Submitted
If you only want to be alerted when projects have reached the Detailed Planning Stage then select only this option. Note the Detailed Plans Submitted Stage also includes


  • the submission of detailed plans that follow outline approval - and usually known as “reserved matters” applications
  • the submission of “change of use” applications – which can signal imminent refurbishment work
  • projects being reconsidered as part of a Planning appeal.


Note, however, that this stage may also contain some Outline applications because of the difficulty in identifying the exact application type in all cases.

Withdrawn
Planning applications that are withdrawn by the Client or those that have been declared Invalid by the Planning authority can be found within this category. Also included within the withdrawn category are applications that have been ruled invalid by the Planning authority.

Other
In a very small number of cases the Planning authority do not provide a clear indication of their decision on an application. These applications can be found within this category.

All about Planning timescales and Upcoming Planning Decisions

Planning decision
How long a Planning decision can take will vary depending on the application type and the Planning authority. However, on average:


  • applications for work on private domestic residences will be decided within 8 weeks
  • applications for commercial projects will be decided within 13 weeks.

For larger, more complex developments which involve an Environmental Assessment, the decision time may average around 16 weeks. Of course timescales on particular, often larger projects, may be much longer – particularly if consultations are complex or a Planning appeal, hearing or enquiry is involved.

Timescales for the entire Planning process may also be drawn out by the client or promoter as Planning details are varied or as Planning conditions are met. (Note: we track but do not publish Planning applications or decisions involving the variation of project details or meeting of Planning conditions).

As a rough guide, around 75% of all Planning applications in England, Scotland and Wales are decided within 12 weeks – and around 75% of smaller applications are decided within 8 weeks. In Northern Ireland decision times are generally slower with around 50% decided within 24 weeks.

On average, over 80% of Planning applications will be approved, but only around 30% of Planning appeals are successful.

Upcoming Planning Decisions
You should select Upcoming Planning Decisions within the "Date" selection if you want to specific about targeting projects in advance of their likely detailed approval date – and only want to be notified about projects at that particular time. Upcoming Planning decisions gives you the option to be notified if the decision is due:


  • In The Next 7 Days
  • In The Next 14 Days
  • In The Next 30 Days

The estimated Planning decision date is generally provided by the Planning authority or calculated based on the Planning application type.

You can think of Upcoming Planning Decisions as just a different way of looking at the timing of a lead. By slightly delaying when you are notified about a new construction project you could, for example, bring it closer to your best timing for a marketing or sales contact action.

Increase Your Home Improver Mailing Response: How 5 easy steps will boost mailing conversion with your planning leads

1. Clear Headline Message
Your prospects will have a natural response of scepticism and distrust to unsolicited mail. Many will read the letter with a mind set of “Bin it”! You have probably no more than 5 seconds to capture their attention.

The aim of an envelope is to get the recipient to open it. The aim of your headline message (heading/sub-heading) is to get your prospect to read the first paragraph. The aim of the first paragraph is to convince them to see the call to action, etc.

Make your headline message clear and simple. Avoid any marketing hype or qualitative bragging!


2. Don't tell prospects why they are a prospect
No potential client wants to be viewed as a sales lead. Your initial approach is of course prompted by submission of plans for approval of construction work. But your initial approach should make them feel like a valued and respected client – not like part of a mailshot to an application number. There’s no need to tell them you keep a close eye on the Planning system because that information does not convey any value to them about you.


3. Don’t Oversell
A prospect will not become a customer on opening a letter. Make the aim of your communication realistic. Don’t attempt to sell the final contract at first contact. You want your prospect to contact you, or provide you with the means to contact the - and that’s all – at least at this stage.

To maximise the chances of that response, you need to:

  • offer something of interest (why this?)
  • be credible (why you?)
  • be relevant (why now?)
  • incentivise a response (why right now?)

Planning Pipe helps you partly answer the why this? and why now? questions.. but you need to focus on all questions.


4. Never Underestimate Customer Anxiety
You know how good you are. Your prospect has no idea - but probably won’t believe you if you try too hard to persuade them. Do all you can to reduce their anxiety. Third party testimonials, trade accreditations and specifics will always perform better than subjective, unspecific and unsupported claims.

You need to be simple and clear about why they should contact you. You need to focus later on in the sales process why they should choose you over anyone else. But never lose sight - at any stage – that the customer has anxieties throughout the process.


5. Clear Call to Action
Your prospect may see what you have to offer as relevant and timely. They may view you as a credible prospect for them. But unless you make it clear what the next step is and why there is realistic urgency, then you may well lose them as a prospect.

If you can incentivise that response and/or incentivise a response in a given time-frame, your response will be improved.


And finally….
Crafting the right approach is an art not a science. There is no single templated correct approach, but avoiding some common pitfalls and following some of these simple guidelines for an initial mailing should help boost your response.

You may also be interested in the Sample Letter. We at Planning Pipe humbly put this forward as an example of how a local contractor targeting extension work could shape an initial letter. We welcome any of your comments or experiences!

We have tried to provide answers to most questions about the project data and getting the best out of our service - in FAQs. To help maximise your new business opportunities and see other useful articles look in Resources . If you have feedback or a specific query, please contact us below.

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Alternatively, we can be reached at:

 
Email:   customerservice@planningpipe.co.uk
 
Phone:   01202 757980
 
Post:   Culbrook Limited, 39 Leven Avenue, Bournemouth BH4 9LJ

 

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